Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill/Irwin, c2011.Edition: 10th edDescription: liii, 746 p. ; ill. (some col.) ; 29 cmISBN:
  • 9780073529936 (alk. paper)
  • 0073529931 (alk. paper)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .M29474 2011
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Includes biblipographical references and indexes.

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