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	1.	Relationship selling / Mark W. Johnston, Greg W. Marshall. by Johnston, Mark W Marshall, Greg W Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2008 Online access: Table of contents only Publisher description Availability: Items available for loan: Tan Tao University (1)Call number: 658.85. Place hold Add to cart (remove)
	2.	Marketing for rainmakers : 52 rules of engagement to attract and retain customers for life / Phil Fragasso. by Fragasso, Philip M, 1950- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, c2008 Online access: Publisher description Table of contents only Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.8. Add to cart (remove)
	3.	Join the conversation : how to engage marketing-weary consumers with the power of community, dialogue, and partnership / Joseph Jaffe. by Jaffe, Joseph, 1970- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, c2007 Online access: Table of contents only Contributor biographical information Publisher description Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.8343. Add to cart (remove)
	4.	Anticipate : know what your customers need before they do / Bill Thomas & Jeff Tobe. by Thomas, Bill, 1955- Tobe, Jeff Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, c2013 Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.8342. Add to cart (remove)
	5.	The book of business awesome : how engaging your customers and employees can make your business thrive / Scott Stratten. by Stratten, Scott Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, c2012 Other title: Book of business unawesome : the cost of not listening, engaging, or being great at what you do Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.812. Add to cart (remove)
	6.	Let's close a deal: turn contacts into paying customers for your company, product, service or cause / Christine Clifford. by Clifford, Christine Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N. J John Wiley & Sons 2013 Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.85. Add to cart (remove)
	7.	Leading the Starbucks way : 5 principles for connecting with your customers, your products and your people / by Joseph Michelli. by Michelli, Joseph A, 1960- Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw Hill 2014 Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.4092. Add to cart (remove)
	8.	Customer experience for dummies / by Roy Barnes and Bob Kelleher. by Barnes, Roy A [author.] Kelleher, Bob [author.] Series: --For dummies Material type: Text; Format: print ; Literary form: Not fiction Online access: Contributor biographical information Publisher description Table of contents only Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.812. Add to cart (remove)
	9.	Build for change : revolutionizing customer engagement through continuous digital innovation / Alan Trefler. by Trefler, Alan [author] Material type: Text; Format: print ; Literary form: Not fiction Online access: Table of contents only Publisher description Contributor biographical information Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.812. Add to cart (remove)
	10.	Customer's new voice : extreme relevancy and experience through volunteered customer information / John McKean. by McKean, John, 1956- Material type: Text; Format: print ; Literary form: Not fiction Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.8343. Add to cart (remove)
	11.	Your customer rules! : delivering the Me2B experiences that today's customers demand / Bill Price, David Jaffe. by Price, Bill, 1950- Jaffe, David, 1963- Edition: First edition. Material type: Text; Format: print ; Literary form: Not fiction Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.812. Add to cart (remove)
	12.	Unselling: the new customer experience Scott Stratten, Alison Kramer. by Stratten, Scott Material type: Text; Format: print ; Literary form: Not fiction Publication details: USA Wiley 2014 Online access: Cover image Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.8. Add to cart (remove)
	13.	Sense & respond: how successful organizations listen to customers and create new products continuously Jeff Gothelf & Josh Seiden. by Gothelf, Jeff [author.] Seiden, Josh [author.] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston Harvard Business Review Press 2017 Other title: Sense and respond Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.812. Add to cart (remove)
	14.	The rise of the platform marketer: performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms Craig Dempster and John Lee. by Dempster, Craig Lee, John, 1974- Material type: Text; Format: print ; Literary form: Not fiction Publication details: USA Wiley 2015 Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.872. Add to cart (remove)
	15.	Uncommon service: How to win by putting customers at the core of your business / How to win by putting customers at the core of your business / Frances Frei, Anne Morriss. by Frei, Frances Morriss, Anne Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business Review Press, c2012 Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.812. Add to cart (remove)
	16.	The ultimate question 2.0 :how net promoter companies thrive in a customer-driven world / how net promoter companies thrive in a customer-driven world / Fred Reichheld with Rob Markey. by Reichheld, Frederick F Markey, Rob Reichheld, Frederick F. Ultimate question Edition: Rev. and expanded ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business Press, c2011 Availability: Items available for reference: Tan Tao University: Not For Loan (2)Call number: 658.872, ... Add to cart (remove)

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