Marketing for rainmakers : 52 rules of engagement to attract and retain customers for life /
Fragasso, Philip M., 1950-
Marketing for rainmakers : 52 rules of engagement to attract and retain customers for life / Phil Fragasso. - Hoboken, N.J. : John Wiley & Sons, c2008. - xx, 279 p. : ill. ; 23 cm.
Includes index.
9780470247532 (cloth) 0470247533 (cloth)
2008002740
GBA863608 bnb
014607073 Uk
Customer relations.
Customer services.
Marketing.
HF5415.5 / .F68 2008
658.8
Marketing for rainmakers : 52 rules of engagement to attract and retain customers for life / Phil Fragasso. - Hoboken, N.J. : John Wiley & Sons, c2008. - xx, 279 p. : ill. ; 23 cm.
Includes index.
9780470247532 (cloth) 0470247533 (cloth)
2008002740
GBA863608 bnb
014607073 Uk
Customer relations.
Customer services.
Marketing.
HF5415.5 / .F68 2008
658.8