Marketing for dummies /
Hiam, Alexander.
Marketing for dummies / by Alexander Hiam. - 2nd ed. - Hoboken, NJ : Wiley Pub., c2004. - xx, 380 p. : ill. ; 24 cm. - For dummies .
Includes index.
0764556002 (pbk.)
2004103169
Marketing--Management.
Marketing.
HF5415.13 / .H468 2004
658.8
Marketing for dummies / by Alexander Hiam. - 2nd ed. - Hoboken, NJ : Wiley Pub., c2004. - xx, 380 p. : ill. ; 24 cm. - For dummies .
Includes index.
0764556002 (pbk.)
2004103169
Marketing--Management.
Marketing.
HF5415.13 / .H468 2004
658.8