Co-opetition /
Brandenburger, Adam.
Co-opetition / Adam M. Brandenburger and Barry J. Nalebuff. - 1st ed. - New York : Doubleday, 1996. - xiv, 290 p. : ill. ; 25 cm.
"A Currency Book." "A revolutionary mindset that redefines competition and cooperation in the marketplace ... The game theory strategy that's changing the game of business."
Includes bibliographical references (p. [267]-279) and index.
0385479492 0385479506 (pbk.)
96004900
Strategic planning.
Competition.
Cooperation.
Game theory.
HD30.28 / .B696 1996
658.4
Co-opetition / Adam M. Brandenburger and Barry J. Nalebuff. - 1st ed. - New York : Doubleday, 1996. - xiv, 290 p. : ill. ; 25 cm.
"A Currency Book." "A revolutionary mindset that redefines competition and cooperation in the marketplace ... The game theory strategy that's changing the game of business."
Includes bibliographical references (p. [267]-279) and index.
0385479492 0385479506 (pbk.)
96004900
Strategic planning.
Competition.
Cooperation.
Game theory.
HD30.28 / .B696 1996
658.4