The revenue acceleration rules: supercharge marketing and sales through artificial intelligence, predictive technologies and account-based strategies (Record no. 30448)

MARC details
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001 - CONTROL NUMBER
control field 20296256
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220707073704.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180119s2018 nju 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2018001026
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781119371953
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Description conventions rda
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1263
Item number .U63 2018
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.1554
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Upadhyay, Shashi,
Dates associated with a name 1970-
Relator term author.
245 14 - TITLE STATEMENT
Title The revenue acceleration rules: supercharge marketing and sales through artificial intelligence, predictive technologies and account-based strategies
Statement of responsibility, etc. by Shashi Upadhyay, Kent McCormick.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1805
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Hoboken, New Jersey :
Name of producer, publisher, distributor, manufacturer John Wiley & Sons, Inc.,
Date of production, publication, distribution, manufacture, or copyright notice [2018]
300 ## - PHYSICAL DESCRIPTION
Extent 180 p.
Dimensions 21 cm.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Introduction -- The CMO's challenge -- ABM and AI -- Data as the foundation -- AI as the intelligence layer -- Use-cases unveiled -- Mapping predictive to your business models -- Ten steps to successfully accelerate revenue with predictive and AI -- Supporting the CMO's journey.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Artificial intelligence.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCormick, Kent
Titles and other words associated with a name (Product development consultant),
Relator term author.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Online version:
Main entry heading Upadhyay, Shashi, 1970- author.
Title Revenue acceleration rules
Place, publisher, and date of publication Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]
International Standard Book Number 9781119372066
Record control number (DLC) 2018005178
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942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Non-fiction Tan Tao University Tan Tao University General Stacks 07/07/2022   658.1554 AS-2022-0024 07/07/2022 07/07/2022 Books

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