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Red Ocean Traps W. Chan Kim, Renee Mauborgne

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Material type: Text

TextPublication details: Boston, Mass. HBR 2017Description: 38 pagesISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Tan Tao University General Stacks	Non-fiction	658.802 (Browse shelf(Opens below))	Not For Loan		AS-2019-0173

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Previous	658.802 Business marketing management : B2B	658.802 Winning the story wars :why those who tell--and live--the best stories will rule the future / why those who tell--and live--the best stories will rule the future /	658.802 The analytical marketer :how to transform your marketing organization / how to transform your marketing organization /	658.802 Red Ocean Traps	658.802 The W. Chan Kim & Renee Mauborgne Blue Ocean Strategy reader	658.804 Business marketing management : B2B /	658.804 Business marketing management : B2B /	Next

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