White, Sarah <br/><br/>
The complete idiot's guide to marketing basics / 
 Idiot's guide to marketing basics  Marketing basics 
by Sarah White. 
 - New York, NY :  Alpha Books,  c1997. 
 - xx, 428 p. :  ill. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0028614909 (pbk.) :  $16.95 
<br/><br/><label>LCCN: </label>97070172  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .W543 1997 
<br/><br/><label>Dewey Class. No.: </label>658.8