000 03157cam a2200301 i 4500
001 19590142
003 OSt
005 20220527090052.0
008 170328s2017 mau b 001 0 eng c
010 _a 2017012025
020 _a9781633692275
_q(hardcover : alk. paper)
040 _aMH/DLC
_beng
_cMH
_erda
_dDLC
042 _apcc
050 0 0 _aHB615
_b.C647 2017
082 0 0 _a650.1
_223
100 1 _aClark, Dorie,
_eauthor.
245 1 0 _aEntrepreneurial you :monetize your expertise create multiple income streams and thrive /
_bmonetize your expertise create multiple income streams and thrive /
_cby Dorie Clark.
300 _axiii, 254 pages ;
_c23 cm
504 _aIncludes bibliographical references and index.
505 0 _aPrologue: Why I wrote this book -- Part I. Build your brand: The entrepreneurial opportunity -- First become a trusted source -- Part II. Monetize your expertise: The courage to monetize -- Become a coach/consultant -- Build a speaking practice -- Build a following through podcasting -- Develop your audience by blogging and vlogging -- Bring your followers together -- Part III. Extend your reach and impact online: Leverage your platform by creating an online course -- Create digital products and online communities -- Leverage intellectual property - affiliate marketing and joint ventures -- Live the life you want.
520 _aWhat does it take to create the career you want? It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force, and many professionals dream of becoming independent, whether by starting their own businesses, becoming consultants or freelancers, or developing a sideline. But there's a major obstacle professionals face when they contemplate taking the leap: how to actually make money doing what they love. You may have incredible talent and novel ideas, but figuring out how to get started, building your reputation in a new realm, developing multiple revenue streams, and bringing in a steady flow of new clients can be a daunting prospect. Dorie Clark, a successful entrepreneur and author, has done it all. And in Entrepreneurial You she provides a blueprint for professional independence, with insights and advice on building your brand, monetizing your expertise, and extending your reach and impact online. In short, engaging chapters, she outlines the necessary elements and concrete tactics for entrepreneurial success. She shares the stories of entrepreneurs of all kinds--from consultants and coaches to podcasters, bloggers, and online marketers--who have generated six- and seven-figure incomes. This book will be your hands-on guide to building a portfolio of revenue streams, both traditional and online, so that you can liberate yourself financially and shape your own career destiny.--
650 0 _aEntrepreneurship.
650 0 _aCareer development.
650 0 _aExpertise
_xEconomic aspects.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c10012
_d10012