000 02370cam a2200325 i 4500
001 19362315
003 OSt
005 20220527090103.0
008 161021s2017 maua b 001 0 eng c
010 _a 2016043734
020 _a9781633692480 (hbk)
040 _aMH/DLC
_beng
_cMH
_erda
_dDLC
042 _apcc
050 0 0 _aHD58.87
_b.A58 2017
082 0 0 _a658.406
_223
100 1 _aAnthony, Scott D.,
_eauthor.
245 1 0 _aDual transformation :how to reposition today's business and create the future /
_bhow to reposition today's business and create the future /
_cScott D. Anthony, Clark G. Gilbert, and Mark W. Johnson.
300 _a254 pages :
_billustrations ;
_c25 cm
504 _aIncludes bibliographical references and index.
520 _aIn Dual Transformation, innovation and growth consultant Scott Anthony and his coauthors, Clark Gilbert and Mark Johnson, propose a practical and sustainable approach to one of the greatest challenges facing leaders today: transforming your business in the face of imminent disruption. Dual Transformation illustrates the inevitable rise and fall of companies in the age of technological change. But, more importantly, it shows you how your company can come out of a market shift stronger and more profitable. Anthony, Gilbert, and Johnson build upon the lessons of Xerox, Apple, Barnes & Noble, and a case study from Gilbert's first-hand experience transforming his own media and publishing company, to describe the process of successfully weathering the digital age by adapting a current business model to the new marketplace. The book offers critical insight to responding to disruptive shock with three value propositions: (A) repositioning today's business to maximize resilience, (B) creating a new growth engine, and (C) taking advantage of assets to result in creative new markets. With great change comes great opportunity, and this book will get you there with tools to reshape your business model.--
650 0 _aReengineering (Management)
_913671
650 0 _aOrganizational resilience.
650 0 _aOrganizational effectiveness.
650 0 _aStrategic planning.
700 1 _aGilbert, Clark G.,
_eauthor.
700 1 _aJohnson, Mark W.,
_eauthor.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c10027
_d10027