| 000 | 00881cam a2200277 i 4500 | ||
|---|---|---|---|
| 001 | 17687664 | ||
| 005 | 20220527080814.0 | ||
| 008 | 130326s2013 enk 000 0 eng | ||
| 010 | _a 2013375359 | ||
| 020 | _a9781471111693 (pbk) | ||
| 020 | _z9781471111716 (ebook) | ||
| 040 |
_aDLC _cDLC _erda |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.153 _b.B463 2013b |
| 082 | 0 | 0 |
_a658.8342 _223 |
| 100 | 1 |
_aBerger, Jonah. _916079 |
|
| 245 | 1 | 0 |
_aContagious : _bwhy things catch on / _cJonah Berger. |
| 300 |
_aviii, 244 pages ; _c24 cm |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aNew products. _916080 |
|
| 650 | 0 |
_aConsumer behavior. _916081 |
|
| 650 | 0 |
_aPopularity _xEconomic aspects. _916082 |
|
| 906 |
_a7 _bcbc _corigres _d3 _encip _f20 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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| 999 |
_c5517 _d5517 |
||