000			01298cam a2200325 i 4500
001			17435369
003			OSt
005			20220527085001.0
008			120820s2013 maua b 001 0 eng
010			_a 2012031189
020			_a9781422187395
040			_aDLC _beng _erda _cDLC _dDLC
042			_apcc
050	0	0	_aHD30.28 _b.L34 2013
082	0	0	_a658.4012 _222
100	1		_aLafley, A. G. _q(Alan G.)
245	1	0	_aPlaying to win: how strategy really works _bhow strategy really works _cA.G. Lafley and Roger L. Martin.
260			_aBoston, Massachusetts _bHarvard Business Review Press, _c2013.
300			_a260 p. : _billustrations ; _c25 cm.
504			_aIncludes bibliographical references (pages 239-243) and index.
505	0		_aStrategy = choice -- What is winning? -- Where to play -- How to win -- Playing to your strengths -- Managing what matters -- Thinking through strategy -- Shortening your odds.
610	2	0	_aProcter & Gamble Company.
650		0	_aStrategic planning.
650		0	_aSuccess in business.
650		0	_aOrganizational change.
700	1		_aMartin, Roger L.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK
999			_c9273 _d9273