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001 16667694
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008 110225s2011 nyua b 000 0 eng
010 _a 2011006319
020 _a9780143118756 (pbk.)
020 _a0143118757 (pbk.)
035 _a(OCoLC)ocn609540048
040 _aDLC
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042 _apcc
050 0 0 _aBF637.N4
_bF57 2011
082 0 0 _a158.5
_222
100 _d1922-
_aFisher, Roger
_9760
245 1 0 _aGetting to yes :
_bnegotiating agreement without giving in /
_cby Roger Fisher and William Ury, with Bruce Patton, editor.
250 _a3rd ed., rev. ed.
260 _aNew York :
_bPenguin,
_c2011.
300 _axxix, 204 p. :
_bill. ;
_c20 cm.
504 _aIncludes bibliographical references.
520 _a"Since it was first published in 1981 Getting to Yes has become a central book in the Business Canon: the key text on the psychology of negotiation. Its message of "principled negotiations"--finding acceptable compromise by determining which needs are fixed and which are flexible for negotiating parties--has influenced generations of businesspeople, lawyers, educators and anyone who has sought to achieve a win-win situation in arriving at an agreement. It has sold over 8 million copies worldwide in 30 languages, and since it was first published by Penguin in 1991 (a reissue of the original addition with Bruce Patton as additional coauthor) has sold over 2.5 million copies--which places it as the #10 bestselling title overall in Penguin Books, and #3 bestselling nonfiction title overall. We have recently relicensed the rights to Getting to Yes, and will be doing a new revised edition--a 30th anniversary of the original publication and 20th of the Penguin edition. The authors will be bringing the book up to date with new material and a assessment of the legacy and achievement of Getting to Yes after three decades"--
650 0 _aNegotiation.
_9761
653 _aEconomics
653 _aBusiness
700 1 _aUry, William.
_9762
700 1 _aPatton, Bruce.
_9763
856 4 2 _3Cover image
_uftp://ppftpuser:welcome@ftp01.penguingroup.com/Booksellers_and_Media/Covers/2008_2009_New_Covers/9780143118756.jpg
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