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1.
Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia ; Mason, OH : South-Western, Cengage Learning, c2013
Availability: Items available for loan: Tan Tao University (2)Call number: 658.804, ... Items available for reference: Tan Tao University: Not For Loan (2)Call number: 658.804, ... Not available: Tan Tao University: In transit (1).

2.
Services marketing: integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill Irwin, c2013
Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.8.

3.
HBR's 10 must reads on strategic marketing Series: HBR's 10 must reads series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business Review Press, c2013
Other title:
  • HBR's ten must reads on strategic marketing
  • Harvard business review's 10 must reads on strategic marketing
Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.802. Not available: Tan Tao University: In transit (1).

4.
Marketing: The core Roger A. Kerin, Steven W. Hartley, William Rudelius. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : McGraw-Hill/Irwin, c2013
Availability: Items available for reference: Tan Tao University: Not For Loan (1)Call number: 658.8.

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